AC Milan, the prestigious Italian club, has unveiled its stunning fourth kit for the upcoming 2023-24 season. In a collaboration with Los Angeles-based streetwear brand Pleasures, the club has created a truly innovative and stylish alternative strip. The new kit showcases a blend of cultural elements from both Milan and Los Angeles, giving it a unique and artistic flair.
The AC Milan fourth kit draws inspiration from the architectural wonders of Milan. The dark, almost mystical “black” shirt features intricate grey detailing that takes inspiration from the archways, windows, and decorative elements found in Milan’s gothic cathedrals and basilicas, such as the renowned Duomo di Milano. This pattern and trim add a touch of elegance and sophistication to the design.
Los Angeles is known for its vibrant music scene, particularly in punk, metal, and grunge genres. Pleasures, the streetwear brand involved in designing the kit, draws inspiration from these genres, infusing the shirts with the rebellious and edgy spirit of the LA music culture. The result is a kit that reflects the intersection of fashion and music.
The AC Milan fourth kit comes in two distinct versions, each with its own color scheme. The “black” shirt represents dusk, while the “pristine” shirt symbolizes dawn. The dark kit showcases a mysterious and captivating allure, while the light kit exudes a sense of purity and freshness. Both versions pay homage to the transition from day to night, allowing players to express their style and individuality on the field.
AC Milan’s decision to create two versions of the fourth kit provides the team with flexibility and versatility. Players, including the goalkeeper, can choose to wear either the dark or light shirt based on the game’s circumstances. This adaptability allows the club to make strategic decisions regarding the team’s appearance while maintaining a cohesive and visually appealing aesthetic.
To showcase their new fourth kit, AC Milan has planned to debut both versions in separate upcoming matches. The team will first wear the dark “black” version at home against Napoli on February 11th, while the ‘keeper will wear the light “pristine” version. The polarity of the uniforms will be reversed for their away match against Monza on February 18th. This planned display further highlights the versatility and impact of the unique design.
The AC Milan fourth kit for the 2023-24 season is a remarkable testament to the club’s commitment to innovation and aesthetic excellence. With a collaboration that blends Milanese gothic architecture with the rebellious spirit of LA’s music scene, the kit stands out as a true work of art. AC Milan has once again solidified its reputation as one of the most stylish and forward-thinking football clubs in the world.